IAB Tech Labs launches blockchain-analysis pilot program

The effort will examine blockchain projects by member organizations, resulting in a white paper that separates wheat from chaff.

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Going on the offensive: The use of attack sites in reputation management

Contributor Chris Silver Smith discusses counterattack campaigns, how they are used and why they are not a best practice for online reputation management professionals.

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15 checks you should make when choosing a link partner

How can you best evaluate a site to determine whether it’s a good linking partner? Contributor Julie Joyce outlines 15 things you need to check including site hacks, poor quality content, traffic and more.

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Perengo launches DSP optimized for recruitment ads

The San Francisco-based company says the platform is the only one that is fully automated and focused on this industry.

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