Category: SEO

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

The post Marketing Day: Google’s new interpreter mode, Brightcove to buy Ooyala, 2019 martech trends appeared first on Marketing Land.

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Looking to improve ROI? Searching for the right marketing technology? Or to meet others who have overcome the challenges of modern marketing? The MarTech® Conference is designed for you, the senior decision-maker working at the intersection of marketing, technology, and management. Here are 8…

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The testing platform’s new link with the popular collaboration tool aims to bring Optimizely’s capabilities into users’ daily workflows.

The post Optimizely lets marketers create ideas and access experiment data through new Slack integration appeared first on Marketing Land.

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Users invoke the feature in one of several ways and it keeps going until you verbally turn it off.

The post Google rolls out ‘interpreter mode’ for Home and smart displays appeared first on Marketing Land.

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Brightcove CEO says the deal will immediately grow the company’s global workforce and accelerate its ability to deliver deeper support for customers.

The post Brightcove to buy video ad tech platform Ooyala for $15 million appeared first on Marketing Land.

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The UK-based firm says this is the first such automated solution for affiliate links on AMP pages.

The post Skimlinks launches automated affiliate links for AMP appeared first on Marketing Land.

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Called Click Validation Through Proof of Impression, it ties an ID in the ad impression to an ID in the ad click, and it is being adopted by a range of ad tech firms.

The post Adjust unveils a new standard to combat fraudulent ad clicks appeared first on Marketing Land.

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LinkedIn will now let sales reps share the lead and account lists they create with team members.

The post LinkedIn adds custom list sharing, Salesforce tie-in to Sales Navigator appeared first on Marketing Land.

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Join the godfather of martech, Scott Brinker, for a live, exclusive look at the three overarching trends shaping marketing technology today and in the future: The maturing of martech platform ecosystems. The blending of software and services. The rise of citizen engineers. Learn how you can harness…

Please visit Marketing Land for the full article.

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Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

The post Marketing Day: Agencies and brands see potential for OTT, Reddit App Install ads, more appeared first on Marketing Land.

Please visit Marketing Land for the full article.

Source: New feed