Get your sneak peek at the MarTech agenda

Senior-level marketers at the intersection of marketing, technology, and management are coming to MarTech® January 30-31, 2019 in San Jose for proven strategies from real-world experts. Here’s a sneak peek: Tracks and topics that matter The grand vision of martech guides the creation of our agenda,…

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Marketo announces new entry-level certification for marketers

The Certified Associate credential requires passing an online exam about such basic topics as marketing automation and email campaign management.

The post Marketo announces new entry-level certification for marketers appeared first on Marketing Land.

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The new best practices for digital brand storytelling

People have been telling stories for thousands of years, and the elements of what makes a good story have changed precious little in that time. Through the stories we tell, we not only entertain and connect with others, but we also convey information about our own beliefs, tastes and aspirations….

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